A look at how Dunfermline Athletic FC markets itself to fans and sponsors. We will cover market segmentation and the P’s of Marketing. Pupils learn by a revised lesson, using practical group work and group discussion to develop their Business Management knowledge and understanding of Marketing.
If you have time, we can arrange. Short stadium tour.
Time - 1 hour, plus 1 hour stadium tour
When - Tuesday morning or afternoon. If it’s easier for you, we can visit your school to deliver in class time.